Much of the East Coast was hit a storm this weekend that brought snow to the already frigid temperatures. It made last night the perfect time to pay a little more for a car service like Uber instead of trying to hail a cab or run for a train. Except Uber cost a lot more money in New York City last night.
Uber fares of more than $100 aren't totally unheard of, but they're more common on busy nights like Halloween and New Year's Eve, where the car service has already done surge pricing up to 6.25-times the normal rates.
Zach Seward, a senior editor at Quartz, shared how intense the surge pricing got on a bitterly cold and snowy Saturday night in New York City.
Uber had a rough night in NY, testing limits of free market "surge pricing." $100 minimum fares alienate customers pic.twitter.com/SIkPC4XwhQ
— Zach Seward (@zseward) December 15, 2013
Not that Uber has ever been super cheap, but $137 minimum fare sounds ridiculously steep. Like, I'd-rather-freeze steep.
Besides, isn't Uber making plenty of money anyway?
Photo: Getty Images
Uber's Surge Pricing In New York City Got Absurd Last Night